The Operational Excellence Behind Customer Satisfaction
How does strong operational discipline lead to exceptional customer experiences? Shrewsbury Electric & Cable Operations (SELCO) recently earned APPA’s Gold Public Power Customer Satisfaction Award, with approval ratings above 95% across key areas like reliability, outage response, communication, and innovation. This session uses SELCO’s experience as a practical case study to highlight the organizational practices and response strategies that drive high satisfaction. Attendees will gain actionable ideas to strengthen outage coordination, improve communication during critical events, and build a culture of accountability and trust.