As technology and customer expectations evolve, and the costs for maintaining a reliable electric system change, utilities are designing rates that better reflect modern realities. This collection of case studies shares various approaches from public power systems in developing, piloting, and connecting with customers on new rate designs.
The cases show how electric rates can affect customer adoption of energy technologies, energy use, and realign with the true cost of service. Each case study also examines how utilities weighed factors such as customer understanding and ease of use as part of the implementation process.
Encouraging Cost-Saving Behavior with an Electric Vehicle-Friendly Time-Of-Use Rate
How WPPI Energy worked with Waunakee Utilities to launch an optional three-tier residential time-of-use rate to encourage beneficial electrification and save both customers and the utility money.
The Journey into Time-Of-Use Rates
How Groton Electric Light Department in Massachusetts moved all residential customers to time-of-use rates in an effort to reduce peak demand costs.
Maintaining Trust While Restructuring Residential Rates
How Lincoln Electric System in Nebraska realigned its rates to better match fixed and variable costs.