Public power utilities are under increasing pressure to communicate faster, more clearly, and across more channels. Yet many organizations still rely on fragmented systems that make it difficult to scale and deliver a seamless customer experience. Learn how the City Utilities of Springfield, Missouri, team is modernizing customer communications with a more agile, centralized approach. From outage updates to conservation programs and service alerts, review how the utility uses SMS and ad hoc messaging to quickly reach customers — improving responsiveness, clarity, and engagement when it matters most. Also hear from a Convey expert on how utilities can shift to proactive, program-driven outreach across the customer lifecycle and channels including voice, email, and IVR.